MEDIA RELEASE
Level 32, 121 Exhibition Street Melbourne VIC 3000 Australia Tel 03 9653 9777 Fax 03 9653 9757
The Bellarine comes to Federation Square
The Atrium, Fed Square, 28 February 2010, 10am - 5pm, FREE
Experience the live music, winery cellar doors, local produce and learn about great marine
experiences in Port Phillip Bay including diving the HMAS Canberra at the Bellarine Beach Party, a
special free event at Federation Square on February 28.
Just an hours drive from Melbourne, The Bellarine is a scenic bayside region nestled around Port Phillip
Bay including Barwon Heads, Portarlington and the historic town of Queenscliff.
Come and discover the many attractions that make this stunning region one of Victorias most beloved
holiday destinations.
Highlights include:
The Blues Train (Queenscliff) presents live music performances (11am 4pm) sit back and enjoy
live music from Jimi Hocking and Mojo Webb, two regular performers from the legendary Blues Train, one
months of August and May, the Blues Train offers a night of dinner and entertainment aboard an authentic
steam train.
Port Phillip Bay on display - Discover why Queenscliff is one of Victorians most beloved bayside
playgrounds. Learn more about Victorias newest diving attraction the HMAS Canberra, touch marine
creatures and environments in a special interactive exhibit from the Queenscliff Marine Discovery Centre,
and find out more about marine adventure activities in the bay such as snorkelling, scenic touring, fishing,
swimming with dolphins or Australian fur seals.
Savour the flavours of the Bellarine Taste Trail
The Bellarine Taste Trail is a new self guided gourmet trail comprising of 32 operators including local food
producers and farm-gates, provedores, restaurants, cellar doors and accommodation. Bellarine Taste Trail
experiences on offer at Federation Square include:
Seven cellar doors Enjoy free wine tasting of the regions distinct cool climate wines from
award winning boutique wineries. Wineries on site will include Leura Park Estate, Bellarine Estate
and Oakdene Vineyards. If a wine takes your fancy you can buy a bottle to take home. With many
Bellarine wineries selling only to restaurants or at the cellar door, this is a rare opportunity to taste
and pick up product normally only available in region.
Beer Tasting sample beer from the Bellarine Brewing Company, the only microbrewery on the
Bellarine. Sample their Port Pilsner, the Queenscliff Ale or the Mussel Stout, their infamous,
flavoursome stout brewed with Portarlington's Australian Blue Mussels.
Farmgates come to you Sample the wares from Lighthouse Olive Grove and Masons Creek
Olive Grove. You will also be able to taste fresh blueberries and a range of jams and other berry
delights from the Tuckerberry Hill Blueberry Farm, celebrating the opening of their new café and
berry shop. And try abalone at Bellarine Estate, which serves as farmgate door for many loca
producers in the area.
Special discount vouchers available only on the day pick up vouchers on the day for marine
adventure tours, dining experiences and accommodation to save money on your next visit. All offers are
available for anyone who visits on the day, including:
Vue Grand - 20% off the final bill when you dine in the Vue Grand Dining Room
Queenscliff Fishing Charters and Scenic Tours - Bring a friend and receive 15% off your total
booking fee.
For The Love of Grape Winery tour - 20% off for any groups booked for 4 or more
The Beach Party 'Hangover' Cure - 50% discounted accommodation package at Bellarine Bayside
Holiday Parks (Portarlington) including 2 nights accommodation, bottle of wine on arrival, breakfast,
fresh seafood package from local fisherman Jenkins & Sons and discounts with local traders.
Interviews are available with participating operators including:
Hugo T. Armstrong, Director - The Blues Train / President of Bellarine Tourism
Lyndsay Sharp co-owner, Leura Park Estate winery
Peter Kenny owner, Bellarine Estate winery
Other operators available for interview include marine tourism businesses (diving, dolphin swim, fishing
charter), farmgate and food producers, winemakers, brewers and the Marine Discovery Centre.
High resolution images and interviews with other participating operators are also available.
For interviews, images or further information, please contact:
Danielle Poulos, Destination Communications Unit, Tourism Victoria
PH: (03) 9653 9770 Email: danielle.poulos@tourism.vic.gov.au
Emma Crameri, Destination Bellarine Marketing Officer, Geelong Otway Tourism
Ph: (03) 5244 7107 email: ecrameri@geelongcity.vic.gov.au
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