MEDIA RELEASE
4 February 2010
Australians confess to $1 billon vices
It was never going to be news that Aussies enjoy a drink, a shop, a smoke or a coffee. But
how much does it cost to feed our habits?
Financial comparison website Mozo.com.au has thrown down the gauntlet and challenged
Australians to put a price on their vices, courtesy of Mozo's Vice Calculator. And it's
punching out some big numbers: the national admitted spend on vices has officially hit $1
billion — and counting.
Fashion is weighing in as our most-indulged vice at a current tally of $350 million.
Surprisingly enough, gadgets clock in at second place with $210 million, with booze a
distant third at $95 million.
Rohan Gamble, managing director of Mozo said, “With this campaign we set out to get
some enlightening insights into the spending habits of everyday Australians, but who would
have guessed we’ve become a nation of fashionable geeks? With most individual vice
calculations in the $100s of thousands it will be interesting to see just how many people will
be spurred into action and make changes to their spending habits.”
Mozo's Race for Vice President campaign runs through til March 1.
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ends -
For more information, or to arrange an interview with Rohan Gamble, please contact:
Kylie Moss, Mozo Communications Director
P (02) 9037 4372 M 043 030 2424 E kylie.moss@mozo.com.au
About Mozo.com.au
Mozo is an online financial comparison service that launched in October 2008 to help Australians
navigate the money maze. Mozo lets consumers easily compare the interest rates, fees and features
of hundreds of different credit cards, loans and savings products. Mozo is independently owned and
our product data is 100 per cent objective.
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