DIARY DATE: 14 October, 2009
Join the commuter revolution
What:
Ride to Work Day
When:
Wednesday 14 October, 2009
7am – 9am
Where:
Cyclo Sportif will be hosting the following Ride to Work Day breakfasts in Perth:
Art Gallery of WA, Perth Cultural Centre, Perth CBD
Caffissimo - 256 St Georges Terrace, Perth CBD
Caffissimo - Australia Place (15-17 William St), Perth CBD
Free CBD breakfasts will be held in all State and Territories nationally thanks to
Bakers Delight and Australian Bananas.
Workplace and community breakfasts are also being held nationally on the day.
How:
Hundreds of Perth workers will hop on their bikes and demonstrate the power of
the pedal celebrating Ride to Work Day with a complimentary breakfast and
entertainment.
Why:
Ride to Work Day celebrates bike commuting within the workplace as an alternative
means of transport while encouraging Australian workers to adopt a healthier and
environmentally sound means of commuting.
Cyclo Sportif’s Ride to Work Day spokesperson, Ms Sydney Nusbaum, said the program
assists those wanting to try riding to work as an alternative mode of transport.
“It’s the only national day, where first-timers and regular bike riders can celebrate the
act of riding to work together, and tell the world about it” Ms Nusbaum said.
Now in its 3rd year on the national calendar, the annual event not only gets people
thinking about bike riding, but encourages them to have a go and experience the
multiple benefits.
This year over 140,000 participants across Australia are expected to Ride to Work on 14
October, a significant increase on last years 110,000 commuters that participated.
Workplaces
across the country embrace the day with 4,000 workplaces expected to
register for the day compared to 3,710 workplaces last year.
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END OF RELEASE –
Cyclo Sportif Media Contact/Spokesperson, Sydney Nusbaum, E: sydney@cyclosportif.com.au or
Media Contact: Sarah Dalley, T: 03 8636 8875, M: 0403 224 090, E: sarahd@bv.com.au
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