Fisker Automotive Recruits First North American Retailers to Represent Premium Green
Brand
IRVINE, Calif., Mar. 25 /PRNewswire-AsiaNet/ --
Premium green automaker Fisker Automotive has appointed its first group of North American
retailers to market and service its luxury plug-in hybrid vehicles, beginning with the US$87,900,
100mpg Karma sedan later this year. Thirty-two award-winning retailers have confirmed their intent
to carry the Fisker marquee. The number puts the carmaker close to its goal of having 40 locations
across the country by the end of June 2009.
All Fisker retailers are well-established operations familiar with premium brands, new technology
and discerning clientele. Many are family-owned, each is active in giving back to their communities,
and all understand the need to offer premium customers a vehicle that reduces environmental
Fisker Board member Vic Doolan has been instrumental in guiding development of the
company's retail network. Doolan led BMW NA and Volvo Cars NA to record sales in the 1990s
and 2000s, and in so doing built solid relationships with top retail principals. "Our retail partners are
our most important assets," he said. "To our customers, they are the face of the company. For that
reason, we've chosen those who will give Fisker owners the comfort and confidence to drive the
future."
By keeping startup costs low and not requiring floor-planning beyond demonstrator and display
cars, Fisker is able to attract new franchises even in tough economic times. President Obama's
recent pledge of US$2.4B to support development of plug-in hybrid vehicles and battery technology
is added incentive.
Fisker showrooms will reflect the company's concern for the environment and their vehicles'
emission free capabilities. "They will be Eco-facilities, not Ego-facilities," Doolan said. Architecture
calls for natural and sustainable materials like wood and textiles. An available solar-powered car
port can keep demonstrator vehicles clean, dry, fully charged and ready to go.
Fisker Automotive Retail Network, Charter Members:
Barrett Holdings, Inc. Charles Barrett San Antonio, TX
Bergen Jaguar Dennis Squitieri Bergen County, NJ
Bergstrom Corporation John Bergstrom Wisconsin
Borton Automotive Kjell Bergh Minnesota
Capitol Cadillac Company Daniel Jobe Maryland
Century Automotive Group George Jones Alabama
The Dorschel Automotive Group Richard Dorschel Rochester, NY
Elder Automotive Group Rob Elder Tampa Bay, FL
Fields Auto Group Dan Fields Illinois
Fields Auto Group Dan Fields Orlando, FL
Fields Auto Group Dan Fields British Columbia
Frank Kent Motor Company Corrie Churchill Fort Worth, TX
H.A. Ott Motor Cars LLC Chip Ott Philadelphia, PA
Jaguar of Great Neck Jack Weidinger Long Island, NY
M2 Motors, Inc. Bernardo Moreno Ohio
Manhattan Motor Cars Brian Miller Manhattan, NY
Marvin K. Brown Auto Center Dave Grundstrom San Diego, CA
O'Brien Auto Group Mike O'Brien Washington
Palm Beach Motor Cars Ltd. Robert Simpson Palm Beach, FL
Patrick Dealer Group Martin Stilwell Illinois
Price Family Dealerships Tom Price San Jose, CA
Price Family Dealerships Tom Price San Francisco, CA
Price Family Dealerships Tom Price Sacramento, CA
Rickenbaugh Cadillac Volvo Mary Pacifico-Valley Denver, CO
Roger Beasley Highline Group David Stein Austin, TX
Ron Tonkin Family of
Dealerships Ron Tonkin Oregon
Serra Automotive Joe Serra State of Michigan Serra Automotive Joe
Serra Pasadena, CA
Shelly Automotive Group Damon Shelly Orange County, CA
Sullivan Luxury Cars LLC Mike Sullivan Beverly Hills &
Santa Monica, CA
Ted Britt Auto Group Raymond Britt Northern Virginia Warren Henry Automobiles
Warren Zinn Miami, FL
ABOUT FISKER AUTOMOTIVE, INC.
Fisker Automotive, founded in 2007 by Fisker Coachbuild, LLC and Quantum Technologies
(QTWW), is a privately owned American car company producing premium green automobiles.
Global headquarters are located in Irvine, Calif., with Henrik Fisker as CEO. The company is
backed by Kleiner Perkins Caufield & Byers, Palo Alto Investors and the Qatar Investment Authority
Inquiries: Russell Datz
Phone: 714-888-4255 x116
Mobile: 917-678-8038
Fax: 714-888-4256
rdatz@fiskerautomotive.com
SOURCE: Fisker Automotive Inc.
CONTACT: Russell Datz of Fisker Automotive Inc.,
+1-714-888-4255, ext. 116,
Mobile, +1-917-678-8038,
Fax, +1-714-888-4256,
rdatz@fiskerautomotive.com