Green Cars Ride and Drive Offers Rare Test Drives of the Latest Alternative
Fuel Vehicles
LOS ANGELES, Oct. 15 /PRNewswire-AsiaNet/ --
Journalists Attending the Los Angeles Auto Show Get an Exclusive Opportunity
to Sample More than 25 Vehicles Representing a Broad Array of
Alternative Fuel Platforms
The Green Cars/LA Auto Show Ride and Drive, taking place on Nov. 20 from
9:30 a.m. to 3:30 p.m., brings together one of the broadest selections of green
and high-mileage vehicles available for side-by-side test drives. During the
second LA Auto Show Press Day, more than 25 vehicles will be available from 11
manufacturers representing North American, European and Asian automakers.
Journalists will have an exclusive opportunity to drive hydrogen fuel cell,
electric, gas-electric hybrids, biodiesel and clean diesel vehicles. Several
of the participating vehicles will be World Debuts unveiled at the LA Show.
Other vehicles are in such limited quantity that previous test drive
opportunities have been very rare or simply unavailable, including the Honda
FCX Clarity fuel cell sedan, GM's Equinox Fuel Cell and Mitsubishi's i-MiEV
electric car.
During the past several years the LA Auto Show has developed a strong
reputation as a key show for emerging green trends and vehicles. With the
convergence of higher fuel prices and an automotive environmental movement
underway, the LA Auto Show provides the ideal venue for journalists to get
first-hand experience behind the wheel of newer and significant alternative
fuel vehicles.
"It's important for journalists to get behind the wheel and test these
advanced vehicles themselves," said Ron Cogan, editor and publisher of the
Green Car Journal and editor of GreenCar.com. "At the Green Cars/LA Auto Show
Ride and Drive, the press can truly get a better understanding of the different
technologies and options out there by actually experiencing these innovative
vehicles on city streets."
In addition to showcasing new technologies, the Ride and Drive will feature
demonstrations from the Auto Alliance's EcoDriving instructors as part of a
nationwide consumer awareness campaign. The EcoDriving program is designed to
educate consumers about simple ways to save money at the gas pump, reduce fuel
use and cut carbon dioxide (CO2) emissions today, regardless of the vehicle
they drive.
The campaign centers on an interactive website,
"EcoCalculator" to determine benefits for individuals or states, a virtual road
test and a variety of educational tools. During the Ride and Drive, EcoDriving
instructors will be demonstrating the EcoDriving techniques in vehicles seen on
the road every day.
Adding to the LA Auto Show green experience will be the unveiling of Green
Car Journal's 2009 Green Car of the Year(R) award winner, which will be
announced at an 8:45 a.m. press conference immediately prior to the Ride and
Drive on the morning of Nov. 20. Green Car Journal, the leading automotive
environmental magazine that's been covering this field since 1992, initiated
this annual award in 2005 and it has continued to grow in significance as
consumer demand for more fuel efficient and environmentally positive vehicles
has increased exponentially.
About the Los Angeles Auto Show
For the third year in a row, the Los Angeles Auto Show will be held in the
fall. The show opens for media only Nov. 19 and 20. The Ride and Drive is a
one day event exclusively for registered journalists attending the LA Auto
Show. Public days run from Nov. 21-30. For general information visit
SOURCE LA Auto Show
/CONTACT: Jessica Schmidt of The Rogers Group, +1-310-552-4177,
LAautoshow@rogerspr.com; or Antonia Stahl, M.A., of Kommunikationsberatung,
+49 30 39 74 91 32, media@LAautoshow.de; or Douglas Foote of Fleishman-Hillard
Japan, +81-3-3524-4622, douglas.foote@fleishman.com, all for the LA Auto Show/
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