Pata Forges Partnership With Oag On Airline Data Analysis

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21st January 2009, 01:34am - Views: 1151





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PATA Forges Partnership With OAG on Airline Data Analysis


SINGAPORE, Jan. 20 /PRNewswire-AsiaNet/ --


    PATA, the Pacific Asia Travel Association, has forged a partnership with

OAG designed to further strengthen the work of the Association's Strategic

Intelligence Centre (SIC). OAG (Official Airline Guide) is now PATA's

'preferred airline data supplier' and also becomes a corporate member of the

Association.


    Information provided by OAG exclusively to PATA will add considerable

weight to the Association's syndicated and custom research projects

undertaken on behalf of its global membership. The three-year agreement,

effective January 1st 2009, entitles PATA to real-time access to historic,

current and future airline schedule data including point-to-point frequencies

and seat capacities to/from specific geographic regions and jurisdictions.


    "This is a good deal for both parties. We welcome the opportunity to work

with an organisation such as OAG that offers unrivalled knowledge and

expertise in the fields of global flight information and data solutions,"

says PATA SIC Director John Koldowski. "It's a major boost to our research

and analysis consultancy operations and our members will certainly benefit

from this exciting partnership with OAG. We're looking forward to working

with our new corporate partner. OAG is a forceful and dynamic member of the

travel and tourism industry and I am delighted that we will be working

closely with OAG on a wide range of projects. We also look forward to OAG

executives making significant contributions to PATA-led industry events."


    "OAG has been an active contributor to the PATA Foundation and we are

very pleased to extend our partnership to the Strategic Intelligence Centre,"

says Mario M. Hardy, OAG's Vice President, Asia Pacific. "The SIC has gained

a reputation for excellence in delivering valuable strategic information to

its members and the wider travel and tourism industry. We believe that the

inclusion of OAG data will strengthen the SIC information and offer fantastic

value to the PATA membership." Hardy continued, "We are delighted to be

associated with PATA. We opened our first Asia Pacific office 23 years ago

and we share a common interest in the development of the travel industry and

in environmental issues."


    Formed in 1993, the Pacific Asia Travel Association's acclaimed Strategic

Intelligence Centre is tasked with providing actionable research and data to

the organisation's members on the latest issues and trends shaping the travel

and tourism industry in Asia Pacific. Each year the SIC produces a suite of

analytical reports and publications for use by tourism planners, marketers

and researchers.


    About PATA

    The Pacific Asia Travel Association (PATA) is a membership association

acting as a catalyst for the responsible development of the Asia Pacific

travel and tourism industry. In partnership with PATA's private and public

sector members it enhances the sustainable growth, value and quality of

travel and tourism to, from and within the region.


    PATA provides leadership to the collective efforts of nearly 100

government, state and city tourism bodies, international airlines, cruise

lines and many hundreds of travel industry companies. Thousands of travel

professionals belong to more than 30 PATA chapters worldwide.

People Travel Pacific Asia Travel Association 2 image


    PATA's Strategic Intelligence Centre (SIC) offers unrivalled data and

insights including Asia Pacific inbound and outbound statistics, analyses and

forecasts as well as in-depth reports on strategic tourism markets. For more



    About OAG

    OAG (www.oagcorporate.com) is a global flight information and data

solutions company for the passenger aviation, air cargo logistics and

business travel markets. The business is underpinned by its data management

expertise. OAG is best known for its airline schedules database which feeds

the world's global distribution systems and travel portals and drives the

internal systems of many airlines, air traffic control systems, aircraft

manufacturers, airport planners and government agencies.


    OAG is part of UBM Aviation (www.ubmaviation.com), a global data and

information business for the air transport industry serving the passenger

aviation, air cargo logistics, maintenance repair & overhaul (MRO) and

business travel communities with flight and fleet information products,

market intelligence, news and events. UBM Aviation is a division of United

Business Media Limited (www.unitedbusinessmedia.com).


    About UBM (www.unitedbusinessmedia.com)

    United Business Media Limited (UBM) is a global media and marketing

services company that informs markets and brings the world's buyers and

sellers together at events, online, in print, and with the information they

need to do business successfully. UBM serves professional and commercial

communities, from IT professionals to doctors, from journalists to jewellery

dealers, from farmers to pharmacists around the world. UBM employs more than

6,500 people in more than 30 countries. UBM's businesses include CMPMedica,

Everything Channel, PR Newswire, RISI, TechInsights, TechWeb, Think Services,

UBM Aviation and UBM Global Trade. UBM is listed on the London Stock Exchange

(UBM.L) and has a market capitalization of $2.5 billion.


    SOURCE Pacific Asia Travel Association


    CONTACT: Mario M. Hardy, Vice President - Asia Pacific of OAG Worldwide

Ltd., +65 6395 5878, mobile, +65 98196749, mhardy@oag.com; or Oliver Martin,

Associate Director - SIC of PATA, +66 2 658 2000 (Ext 129), mobile, +66 81

9088638, Oliver@pata.org







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